Turn Social Followers Into Paying Customers With Games They Love
SweetPlay is a gamified loyalty platform built by restaurant owners, for restaurant owners. Custom games, zero app downloads, 100% owned data.
See YOUR Custom Game
Tell us about your restaurant → Get a free demo
Calculate Your ROI
Enter your restaurant's numbers and see exactly how much additional revenue SweetPlay can generate for you.
Play Our Demo Games
Experience what your customers will love. Pick a game style and see it in action.
Prize Wheel
Spin to win discounts
Scratch & Win
Instant prizes
Arcade Games
Branded mini-games
Play Full Demo
Click to try the interactive demo
🎉 Want This For YOUR Restaurant?
Tell us about your place and we'll build you a custom demo — free, no obligation, delivered in 3 days.
🎮 Get Your FREE Custom Demo Game →Choose Your Power Level
Custom-branded loyalty games for your restaurant. All programs include custom branding, Messenger & Instagram integration, and you own all data collected.
- ✓ 1 Custom-branded loyalty game
- ✓ Prize wheel, scratch-off, or arcade
- ✓ Custom rewards & odds control
- ✓ Works on Messenger & Instagram
- ✓ Basic analytics dashboard
- ✓ You own all data collected
- ✓ Everything in Basic, plus:
- ✓ AI Agent & chatbot
- ✓ Email marketing automation
- ✓ Birthday club automation
- ✓ Personalized analytics dashboard
- ✓ Monthly strategy calls
💪 No long-term contracts. Month-to-month. Cancel anytime.
Built Different
Everything you need to turn social followers into loyal customers.
Custom-Branded Games
Designed around YOUR brand, menu, and vibe. Not generic templates.
Zero App Downloads
Customers play through Instagram, Facebook, or Messenger. No friction.
Real-Time Analytics
Track every play, redemption, and customer journey. Know your ROI.
You Own Your Data
100% of customer data stays with YOU. Build relationships on your terms.
Smart Targeting
Trigger games based on behavior, time of day, or special events.
Operator-Built
Created by a restaurant owner who tests everything at his own place first.
Real Results
"Our Tuesday nights went from slowest to busiest after launching the spin wheel. Customers come in asking to play."
"Finally, a loyalty system that works on social. We've captured 2,000+ new contacts in 3 months."
"The scratch-off paid for itself in the first week. Customers share it constantly on their stories."
Not Consultants. Operators.
I'm Mike Sweetman, and I own Extra Innings Paninos & Pizza in Marshall, MN. I built SweetPlay for my own restaurant first—because I was tired of loyalty programs that didn't work.
When you work with us, you're working with someone who understands your margins, challenges, and customers—because I live them every single day.
Ready to Level Up?
Tell us about your restaurant and get a free custom game demo built just for you. No cost, no commitment.
🎮 Get Your FREE Custom Demo Game →🔒 No credit card required • 🎁 Free custom demo • ⚡ 3-day turnaround